A wife-and-wife studio,
built for dance schools.
We started Create & Capture because we saw dance schools doing incredible work but struggling to show it online. So we built a studio that does it for them, properly.
We're Harriet & Gemma.
We met in our thirties, got married a few years later, and somewhere between ridiculous wedding spreadsheets and helping each other's friends with their small businesses, we realised we worked really, really well together.
Gemma comes from a creative background, photography, video and branding. Harriet is the strategist, content planner and client voice. Together we cover the full picture of what a dance school needs to stand out on social media.
We're a deliberately small studio, because every dance school we work with gets direct access to us. Not an account manager. Not a junior. Us.
What we believe.
- Real people, every time.
Captions, replies, strategy, creative, all human. We're firmly against the AI-content gold rush.
- Small on purpose.
We cap our client list so every dance school gets the attention it deserves.
- Honest by default.
If a tactic isn't working, we'll tell you. No dashboards designed to hide bad numbers.
- Care is a strategy.
Social media that converts long-term is built on actually caring about the dancers and families on the other end.
Want to work directly with us?
We only take on a handful of new dance schools each year. A discovery call is the easiest way to see if we're the right fit.
Book a Discovery Call